The multi-award winning new Range Rover Sport Launch was a VVIP and Press Event, that took place in the outdoors area of the Four Seasons Hotel in Vouliagmeni.

Elements: The event was staged in a scenery dominated by an “ice and fire” concept animated by a tailor-made choreography and costumes designed to convey the red, burning heart of the emblematic car, revealing from an icy womb.

Live elements: Actor Giannis Stankoglou introduced the luxurious SUV to our guests, while the original soundtrack composed for the event completed the exceptional and dynamic event.

Outcome: 378 VIP guests joined the event, while more than 26 media posts attracted 1,2 million unique visitors. The originality of the event was recognized with 3 awards.